FC Barcelona: a club with global reach FC Barcelona is one of the most recognised sports organisations in the world. Its name crosses borders and sparks interest far beyond football. For many people, Barça is a gateway to Barcelona and one of the city’s most powerful images on the international stage. This global reach is the result of many factors coming together: an outstanding sporting history, a strong identity, figures who have left their mark and a way of understanding the club that has gone beyond the pitch. Barça forms part of the imagination of millions of people and, at the same time, remains deeply rooted in its surroundings. The meaning of “Més que un club” The expression “Més que un club” sums up a way of understanding FC Barcelona that goes beyond results. The motto speaks of a sense of belonging, collective commitment and an identity built over time. That is why anyone visiting Barcelona and taking an interest in Barça is not only discovering a great sports club. They are also coming into contact with a shared story, a collective memory and a way of expressing pride, connection and emotion. The bond between Barça and the city of Barcelona FC Barcelona and the city have a very close relationship. The club was born and has grown with Barcelona, and Barcelona has also projected itself to the world through Barça. This connection can be felt in popular culture, in everyday conversations and in the way the club forms part of the city’s emotional landscape. For visitors to the Catalan capital, Barça can be an experience that complements other major attractions. Like architecture, gastronomy or Mediterranean life, the club helps to understand a lively, diverse Barcelona full of energy. Barça Femení and the other sections that broaden the club’s identity Beyond men’s football, FC Barcelona expresses its identity through a broad and recognised sporting universe. Barça Femení, together with sections such as basketball, handball, futsal and roller hockey, reinforces the idea of a club with a diverse, competitive and deeply rooted personality. This plurality enriches the blaugrana universe and allows it to connect with very different audiences. It also broadens the way the club can be experienced, both for those drawn by sporting passion and for those who want to discover one of Barcelona’s great contemporary symbols.