«We should strive to live each moment in a unique way.» Ever since Ricky Rubio learned that lesson, he has savoured every victory more intensely. He acquired this mentality in Catalonia when he was young and always carries it in his luggage.He was born beside the sea in Masnou. His true home is right here.His career has been intense and full of promise, but with many ups and downs. He grew up fast, won everything and made the leap to the NBA. But it was then that he had to face defeats. He learned to turn losses into an opportunity to better himself without losing his enthusiasm. And one way to deal with them was to close his eyes and remember his homeland.«When I'm far away, I close my eyes and can live in the moment, enjoy the sea,» Ricky Rubio confesses to us. This image immediately transports him to Catalonia, where he can feel the sea breeze and let himself be carried away by the magic of the place. This helps him connect with his essence and realise everything he has achieved and how far he has come.Touring the mountains of Catalonia is also a way for this basketball player to truly disconnect. In every place, on each peak conquered, he discovers a new facet of this unique land.So Catalonia is not a destination; it is a state of mind: an attitude that drives his career and constantly reminds him of the importance of effort and perseverance. When he returns home he reconnects with his roots and regains the necessary strength to keep fighting for his dreams.Live it. That is Ricky Rubio's message. Live Catalonia in all its fullness, embrace every moment and let yourself be surprised by everything this place can offer you.